Done Beautiful is the design practice and studio of Brandon Keelean.
I’ve been a creative problem solver my whole life. As a kid, that meant rewiring RC cars to computer keyboards to control servo motors and mechanical arms. In high school, it meant designing posters for school events first using Microsoft Word and then Photoshop. By college, I decided to major in design and never looked back.
Fast forward, these days I work with organizations large and small to create new things: services, products, experiences, businesses, workshops, educational programs—you name it. All of the work I do leans on my love of creative problem solving, only today I have a wider variety of tools, methods, language, and experience than when I was tinkering with electronics as a kid.
During my professional journey, I’ve worked as a product and design leader for a growing startup, helping scale their offerings and building better product intuition across the organization. I’ve had the opportunity to help build a customer experience team at a leading mobility company from the ground up, helping to identify the right mix of methods and tools to quickly build and test new ideas and creating the operations infrastructure to help the team maximize their impact.
I’ve worked to shape early ideas and go from zero to prototype in a range of industries: healthcare, retirement, payments, travel, food, legal. I have a bias to action and firmly believe that a quick sketch, prototype, or example can help cut through a swirl of ideas.
I’m at my best when immersed in a team or organization. I’ve guided C-Suite leaders through scenario planning activities, coached teams to more effectively work together, and facilitated co-creation sessions with folks from all walks of life in service of creating more human-centered products and services.
I’m a strong advocate for ethics and the power design has to do good. Early in my career, I was part of three teams that won Sappi Ideas That Matter grants to create interventions to help de-stigmatize HIV, decrease xenophobia, and improve maternal health outcomes. During my masters at the University of Michigan, I spent time researching and writing about practical approaches to ethics for design practitioners. More recently, I have been working with the team at Diversify by Design to help build a more inclusive design industry, creating a design curriculum for Black and Brown youth.
So, whether you’re looking for someone to jumpstart an idea, or for a fractional design team leader to embed with your team, I’d love to talk about what problem you’re working on and how I might be able to help.